[3] Certification is not required to practice personal injury law, but may help a lawyer demonstrate knowledge in the field to potential clients.
By limiting the range of cases they handle, personal injury lawyers are able to acquire specialized knowledge and experience.
Due to the high cost of litigation, personal injury lawyers are rarely retained to work based on an hourly fee.
[10] However, defense attorneys who are hired to contest personal injury claims are often paid on an hourly basis.
An attorney should provide diligent representation to clients, and the ultimate professional responsibility of a personal injury lawyer is to help plaintiffs obtain just compensation for their losses.
Marketing efforts include advertising on television, radio, the Internet and social media, billboards, and in print publications.
A publication by the Robert Wood Johnson Foundation found little evidence that traditional tort reforms affect medical liability costs or defensive medicine.