[citation needed] The Bulletin was last in circulation of Philadelphia's 13 daily newspapers for the remainder of the 19th century.
[citation needed] The Bulletin's understated brand of journalism won Pulitzer Prizes in 1964 and 1965.
James V. Magee, Albert V. Gaudiosi and Frederick Meyer won the 1964 Pulitzer Prize for Local Investigative Specialized Reporting for their expose of numbers racket operations with police collusion in South Philadelphia, which resulted in arrests and a cleanup of the police department.
Reporters attended school and county meetings, but their efforts could not match the combined resources of the smaller suburban dailies.
[2] The Bulletin also faced difficulties that plagued all big-city evening newspapers: Late afternoon traffic made distribution more costly than for morning papers.
Under Roberts, The Inquirer won six consecutive Pulitzer Prizes and gained national reputation for quality journalism.
By 1982, The Inquirer was receiving 60 percent of the city’s newspaper advertising revenue, compared to The Bulletin's 24-percent share.
[2] In 1980, the Bulletin was acquired by the Charter Company of Jacksonville, Florida a conglomerate which would spend most of the 1980s in various financial troubles.
Philadelphia Mayor William Green offered tax breaks and low-interest loans to help finance a purchase.
Said Charter Company President J.P. Smith Jr.: "In the final analysis, the paper was unable to generate the circulation and additional advertising revenues ... it needed to survive.
"[11] The Bulletin's internal newsclipping files (approximately 500,000 pieces), card indexes, and photographs (ca.
[12] Thousands of Bulletin photographs have been scanned and have been made available by the Temple Libraries for online study.
[14] In 2004 Philadelphia investment banker Thomas G. Rice bought the Bulletin naming rights from the McLean family.