Pinoy was used for self-identification by the first wave of Filipinos going to the continental United States before World War II and has been used both in a pejorative sense and as a term of endearment.
[4][5][6] Pinoy was created to differentiate the experiences of those immigrating to the United States, but is now a slang term used to refer to all people of Filipino descent.
[2][page needed] "Pinoy music" impacted the socio-political climate of the 1970s and was employed by both Philippine president Ferdinand Marcos and the People Power Revolution that overthrew his regime.
"[8][11] According to the late Filipino-American historian Dawn Bohulano Mabalon, another early attestation of the terms "Pinoy" and "Pinay" was in a 1926 issue of the Filipino Student Bulletin.
"[8][14] The desire to self-identify can likely be attributed to the diverse and independent history of the archipelagic country – comprising 7,107 islands in the western Pacific Ocean – which trace back 30,000 years before being colonized by Spain in the 16th century and later occupied by the United States, which led to the outbreak of the Philippine–American War (1899–1902).
"[8][20] The book describes his childhood in the Philippines, his voyage to America, and his years as an itinerant laborer following the harvest trail in the rural West.
[21] As early as 1973, the Juan de la Cruz Band was performing "Ang Himig Natin" ("Our Music"), which is widely regarded as the first example of Pinoy rock.
[21] Although the music was often used to express opposition to then Philippine president Ferdinand Marcos and his use of martial law and the creating of the Batasang Bayan, many of the songs were more subversive and some just instilled national pride.