The first was the former location of the Continental Baths, a gay bathhouse that also showcased artists who went on to great success including Bette Midler, Barry Manilow, and Melissa Manchester.
In 1976, Larry Levenson, a high school friend of Al Goldstein and a former fast-food manager who was selling ice cream at Coney Island, was introduced to the swinging lifestyle by a woman he met at a bar.
[1] After organizing swinging parties himself for a time, he opened a club "for swingers" in 1977,[2] in the basement of the Kenmore Hotel on East 23rd Street between Lexington and Third Avenue (145 E 23rd St), and called it "Plato's Retreat."
The hotel used to house the Continental Baths, a gay bathhouse where singer Bette Midler, often accompanied by Barry Manilow on a baby grand piano, first became a national figure.
[6] During its heyday, Plato's Retreat was considered the world's most infamous sex club,[1] popular with celebrities, porn stars, and well-to-do couples.
The clientele was described as "an assortment of kinky types from the suburbs: dry cleaners and their wives, or fat men in toupees with their heavily made-up girlfriends.
[8] In 1979, Levenson opened Plato's West, on Ivar Avenue in Los Angeles, but the venture, "a failed attempt at franchising", was not successful and lasted only six months.
In closing the gay bathhouses while allowing the heterosexual swingers' clubs – most notably Plato's Retreat – to remain open, the city found itself in violation of the newly adopted anti-discrimination law.
In 2006, Plato's Repeat closed, The Fort Lauderdale building reopened in 2016 as a gay men's sex club under the name "321 Slammer", keeping the same bring-your-own format.