PocketWatch, Inc. (stylized as pocket.watch) is a digital media studio that specializes in turning young stars on YouTube into global franchises.

The company was founded by Chris M. Williams, the former Chief Audience Officer of Maker Studios and former GM of Disney Online Originals.

[6] PocketWatch executive team consists of former kids and family entertainment and other industries and include Albie Hecht, the former head of Nickelodeon Studios as Chief Content Officer, Kerry Tucker, the former CEO of Hello Sunshine and lead marketing executive at Martha Stewart Living and Victoria's Secret, as Chief Marketing Officer,[7] as well as Hollywood veterans Brian Robbins, President of Kids and Family entertainment at Paramount Global, and Beatriz Acevedo, founder of online video network Mitu[8][9] as Board Members for the company.

[10][11][better source needed] Pocket.watch's advertising division, Clock.Work, is one of only a handful of companies granted YouTube Kids sales rights by Google.

In 2024, Clock.Work announced an AI partnership with Veritone to scale contextual targeting, allowing for precise, kid-safe ad placements to replace the otherwise manual process.