The music video, a psychedelic tribute to Kawaii and Decora culture, was released to YouTube on July 16, 2011, and became a viral hit.

The Japan Times in 2019 listed "PonPonPon" among the most influential J-Pop songs of the 2010s decade, noting the music video's extravagant aesthetics and electronic production.

[8] The art director of the music video, Sebastian Masuda, of fashion brand 6%DOKIDOKI, adopted the randomness of "a room of a girl who isn't good at tidying up", adding "a taste of the 60-70s".

[8] In the chorus, Kyary performs a dance choreographed by air:man with the lyrics inserted as kinetic typography.

Zen'in Shugo wearing a mustache[8] and does the "kamehameha" move from the Japanese manga series Dragon Ball.