Poonam Mahajan[1] (born 9 December 1980) is an Indian politician and a former Member of Parliament, Lok Sabha from Mumbai North Central, Constituency, Maharashtra.

Mahajan rose to national prominence by winning against two-time Lok Sabha member, incumbent MP, Priya Dutt, by a margin of 1.86 lakh votes.

[20] Mahajan also serves as a patron and mentor to Swachhalay,[21] a youth-driven non-profit organisation working to support PM Shri Narendra Modi’s Swachh Bharat Mission (SWB).

[22] In 2016, Mahajan co-founded Mumbai Youth Forum,[23] a youth-led non-profit that seeks to encourage greater collaboration between young people and elected representatives/policymakers, through the creation of a platform with the aim of promoting democratic values and inclusion.

[24] Mahajan played a key role in bringing the Global Citizen Festival to India,[25] which was headlined by Coldplay and Jay-Z and was held at MMRDA Grounds, BKC in her constituency.

Under the hashtag #PoonamPhirSe, Mahajan tried to woo the young first time voters of her constituency by launching innovative campaigns like #AskPoonam on Instagram, where followers asked her everything from why slums near Mumbai airport are not a concern for her to how she juggles her role as a mother of two with that of being an MP.

T-shirts and other paraphernalia like pop sockets were distributed with printed content with millennial cultural references from sources like Game of thrones, Harry Potter and Star Wars.

[40][41] PM Narendra Modi addressed a mega rally two days before her election, organised in Bandra Kurla Complex in her constituency, Mumbai North Central.

According to her website, the funds were used for building 1,428 public toilets, community halls, paver blocks in societies, indoor and open gymnasiums, individual household latrines in slums, temples, beautification of gardens, among other initiatives.