[13] "Need Someone" is a "glistening", midtempo tune,[9] which has an "airy, easy-going vibe", but builds into a "much funkier, bigger anthem", and, musically, has a bassline reminiscent of Tame Impala's "The Less I Know the Better" and a "twinkly" piano line.

[25] "Stick with You", co-written by Max Martin, has a guitar sound paired with a "driving", electronic beat[26] and sees Larsson's vocal with a "slight country twang".

[17] "FFF" (shorthand for "Falling for a Friend")[9] is "playful", though "explicit";[17] its refrain is reminiscent of Italian classic "Tu Vuò Fà L'Americano".

[26] The album closes with "What Happens Here" has a story of self-assurance and is a "Carly Rae Jepsen-sized euphoric" song,[10] in which she sings: "I'ma do it 'cause it's what I want… To be honest, I don't give no fucks".

The lead single, "Ruin My Life", was released on 18 October 2018[27] and charted in several countries, reaching the top ten in Israel, United Kingdom, Ireland and her native Sweden, peaking at number two.

The previously released promotional single "Wow", produced by Marshmello, made a resurgence in popularity after being featured on the 2020 Netflix original movie Work It.

[32] A remix featuring the film's lead actress Sabrina Carpenter was unveiled on 25 September 2020[33] with its own music video premiering on 7 October.

[36] Larsson shared the cover art of the album on 8 January 2021, and revealed the track listing on social media on 10 February 2021.

To promote the record, Larsson held an online concert on 8 March 2021 for International Women's Day, in partnership with IKEA and presented by Live Nation.