In 2023, Priorities USA Action announced that it would not run any television advertisements in the 2024 election cycle; it would instead reshape itself into a digital political strategy operation.
[4] As per FEC rules established in the wake of the Citizens United Supreme Court decision, the group is legally prohibited from coordinating with the candidate or his or her campaign.
[6] The Board of Directors includes Cecil, Jim Messina, Charles A. Baker III, Allida Black, David Brock, Maria Echaveste, Justin Gray, William P. Hite, Stephanie Schriock, Marva Smalls, Joe Solomonese, Greg Speed, and Randi Weingarten.
[7] Its key backers in 2012 included Paul Begala, Teddy Johnston, Geoff Garin, Ellen Malcolm, Jeffrey Katzenberg, Bill Maher, Mary Beth Cahill, and Irwin M.
[4] On August 7, 2012, Priorities USA Action put out an ad titled Understands, which "offers one man's story to suggest the investment practices of Romney and Bain Capital led to the early death of his wife".
[8] The man, Joe Soptic, explains that after the GST Steel plant was shut down, he lost his job and health insurance for him and his family which led to his wife's death from cancer.
[14] In 2016, the Center for Public Integrity (CPI) called Priorities USA Action "the 2016 presidential election's most powerful super PAC."
As a super PAC, Priorities USA Action is allowed to raise unlimited amounts of money from individuals, corporations, and labor unions.