[1][2] Based in the Bromley, UK, each issue consisted of 100 challenges including crosswords, dot-to-dots, spot the differences, word searches, jokes and various other tasks created for children aged 7–12.
[3] The puzzles were created specially for the magazine, in line with the guidelines of the UK's National Curriculum.
[5] The plots in Quiz Kids centre around the adventures of five main characters: Bee (a girl), Simon (a boy), Mutt (a dog), Paws (a cat) and Streetwise (a mouse).
In each issue, the Quizkids team embark on a new adventure, and must use their puzzle-solving skills to achieve their goals.
Secondary characters who occasionally feature in the magazine to help the Quizkids include Tom Boffin (Bee and Simon's uncle), and Spider and Dewie (a junior reporter and junior photographer respectively, who work for the newspaper Scoop!).