Amandala columnist Selvin "Smokey Joe" Wade remembers the station by its original callsign, ZIK 2, with which it signed on in the 1930s.
With the rise of the nationalist movement efforts were made to bring the BHBS closer to Belizean identity and it assumed the name Radio Belize.
In that era television broadcasting was unavailable in Belize, so the population was dependent on the only radio station in the country for entertainment and news.
Popular programs from the BBC stable included "Portia Faces Life", and Doctor Paul which were aired daily and nightly.
LOVE FM is unique in this respect; former BCB manager Villanueva now owns and operates that station and Mossiah, Terry Gordon, Ruben Morales Iglesias and some other veterans work there.