According to RAJAR, the station broadcasts to a weekly audience of 462,000 with a listening share of 16.2% as of March 2024.

[1] It is the most widely listened to radio station in Northern Ireland,[2] with a diverse range of programmes, including news, talk, features, music and sport.

When taken together, the Bauer-owned stations (both Downtown stations and Cool FM) had higher total audience and listening hours per week, but lower average weekly hours per listener.

It is available on 92-95 FM, DAB and Freeview in Northern Ireland and across the UK on BBC Sounds and satellite/cable television.

[3] An opt-out of the station exists in Derry, BBC Radio Foyle, carrying alternative programming and news between 8:00am and 4:00pm weekdays.