She has remarked that she embodies the true essence of the Sahelian countries, being of Fulani, Songhai and Mandingo ancestry.
After studying philosophy and linguistics in Paris, she started her career in France.
Before becoming a movie director, she made a name for herself as a journalist for European TV channels.
She appeared on the cultural programme L'Assiette anglaise [fr] on France 2.
With friends, Keïta started Sonrhay Empire Productions to produce films "off the beaten track".