Before pursuing a musical career, Maida studied criminology at the University of Toronto, and prior to that attended Ridley College in St. Catharines although he did not graduate.
[citation needed] Raine Maida is the vocalist and a founding member of the Canadian rock band Our Lady Peace.
Maida has also been producing music since 1999, when he co-produced Our Lady Peace's albums Happiness...Is Not a Fish That You Can Catch and Spiritual Machines.
He produced four songs on the dance punk band Men, Women & Children's self-titled debut for Warner Bros. Records.
Maida has co-writes on numerous releases including Alternative rock bands Uncle Kracker, Green River Ordinance, Marianas Trench and Toronto-based Die Mannequin.
LOOP/POOL has committed a minimum of five percent of proceeds towards POOL/FUND, a philanthropic organization to support independent Canadian artists who have been underserved or unable to access funding from existing grant programs, and further struggling during the pandemic.
[7] “I am thrilled to be part of LOOP/POOL’s journey to bring licensed cannabis products to market in support of emerging Canadian talent,” said Minhas.
The natural fit between Inner Spirit’s Spiritleaf retail brand and LOOP/POOL will allow us to build on the opportunities to expand the industry and benefit artists.” Maida signed on with the S!NG team as their Chief Product Officer, a developer of tools that allow creators to control distribution and monetize their work.
It launched in March 2021 with the world’s first free mobile application designed to instantly mint NFTs to sell or license online.
This is an industry game changer.” [8] Maida said in an interview the app will help artists protect their work and connect with fans in a more efficient way.
“The ability to sell directly to your fans and monetize that in ways that we never really thought of before, it’s a tectonic shift that’s happening,” he said, explaining that artists who make their work available as an NFT are in charge of the ownership of that content.
“When you see artists who don’t have a huge following selling completed works [and] when there isn’t that middle-man, fans will engage and participate,” Maida said.
“It goes back to the day of when we were starting out playing in clubs and you’d put out a signup sheet at the merch table to get emails from fans, why did we want that?
And socials, Twitter, Instagram, I think it helped for a minute, but it does dilute that relationship.”[9] Maida had a small role in a Canadian movie released in 2001, Century Hotel.
Both Maida and Kreviazuk are strong advocates of the organization War Child having traveled and filmed documentaries in Iraq, Darfur, and Ethiopia.
[10] In December 2014 Maida was appointed a member of the Order of Canada along with Kreviazuk by Governor General David Johnston for their charitable and humanitarian work.
[17] Kreviazuk and Maida appeared in the 2019 documentary film I'm Going to Break Your Heart, which detailed both their collaboration on the album Moon vs. Sun and the conflicts and tensions that had arisen in their marriage after 19 years.