The suburb is located east of Manurewa and is in the Manurewa-Papakura ward, one of the thirteen administrative divisions of Auckland Council.

The suburb had high unemployment and high crime rates in the early 2000s, but after a liquor store owner was killed in 2008,[3] a residents' association was formed to improve local sports and community facilities,[4] with support from the Manurewa Local Board and Auckland Council's Southern Initiative program.

The results were 18.8% European (Pākehā); 28.0% Māori; 40.5% Pasifika; 29.7% Asian; 3.2% Middle Eastern, Latin American and African New Zealanders (MELAA); and 1.1% other, which includes people giving their ethnicity as "New Zealander".

The percentage of people born overseas was 39.8, compared with 28.8% nationally.

[8] Of those at least 15 years old, 588 (13.5%) people had a bachelor's or higher degree, 2,082 (47.8%) had a post-high school certificate or diploma, and 1,686 (38.7%) people exclusively held high school qualifications.

[13] Te Kura Ākonga o Manurewa is a full primary school (years 1–8) with a roll of 89.