[7] Although hip hop music would gain popularity in the 1980s, many dismissed it as either bring a fad, or as a marginal art form which appealed only to urban African Americans.
[8] The 1986 single "Walk This Way", a remake of Aerosmith's 1975 rock song, helped bring hip hop into popularity with a mainstream white audience.
[10] The music video signaled "both a literal and metaphoric merging of hard rock and rap"; the recording revitalized Aerosmith's career.
[8] According to CNN, the album "essentially invented rap-rock",[4] as demonstrated by songs like "Rhymin' and Stealin'", which was built around samples from Black Sabbath, Led Zeppelin and the Clash, "(You Gotta) Fight for Your Right (To Party!)"
[4] However, the genre had developed a bad aesthetic reputation, owing to "a series of ill-advised, record-company driven projects"[2] which included the soundtrack album to the film Judgment Night (1993), which featured rock artists collaborating with rappers on every track, the results of which Slate described as being "lumpy and uneven" in its fusion of rap with grunge and metal; Slate wrote, "the subsequent corporate rap rock of the '90s followed the blander, more conservative examples of fusion to be found on Judgment Night.
[13] However, the Woodstock '99 festival and the band Limp Bizkit would wind up linking, as well as shifting critical opinion of both genres from the acclaim they'd initially received to near-universal disdain.
[13] The band's frontman, Fred Durst, grew up with hip hop music, and Limp Bizkit would have a stronger connection to rap rock than any previous artist in nu metal, including having former House of Pain turntablist DJ Lethal as part of their line-up.
[8] Selling more than more than 7 million copies, and featuring the hit single "Nookie" as well as a guest appearance by Wu-Tang Clan rapper Method Man, Significant Other demonstrated the commercial viability of rap rock by "drawing from Rage's metallic aggression and the Beastie Boys' skateboard-slacker attitude".
"[20] Former Limp Bizkit manager Peter Katsis defended Durst in an interview for Netflix's 2022 documentary on the festival, claiming that "pointing the finger at Fred is about the last thing anybody should do.
[31] Crazy Town's music and image reflected the band members' background in the underground hip hop scene in Los Angeles, anticipating nu metal.
[32][33] Their lyrics reflected "one of the most dynamic and volatile sociocultural environments on the planet [...] where the urban squalor of the South Central district exists just minutes away from the glitz of Beverly Hills.
[35] According to Vulture, the 1990s were capped off by the short-lived late-90s sitcom Shasta McNasty, which encapsulated numerous 1990s trends in its depiction of a fictional rap rock band, brought the genre to primetime.
[36] The style of crunk developed by Lil Jon was categorized as a "southern rap take on punk, which prioritised uncomfortably loud horns and repetitive screams.
"[7] Linkin Park debuted in 2000 with their album Hybrid Theory and would continue to be the most visible rap rock group of the 21st century, going as far as to collaborate with rapper Jay-Z on the 2004 release Collision Course.
'"[39] The publication also said that Lil Wayne's use of autotune on the album and its "raw rock attitude" would prove "to be highly influential on the next generation of rap rockstars.
[40][41][42][43][44] In 2017, Pitchfork wrote, "if, at some point, you made a name for yourself through combining rap and rock, chances are you either distance yourself vigorously from such efforts now or have learned to adjust to life as a walking joke.
[45] Williams cited as representatives of glock rock, Lil Uzi Vert, a punk rock-influenced rapper who identified as a "rockstar" and cited Marilyn Manson as their all-time favorite musical artist,[45] Machine Gun Kelly, a rapper influenced by emo and pop punk,[45] City Morgue, a group that "mixed thrash metal with pulsating 808s",[45] as well as Trippie Redd, Post Malone, Clever and The Kid LAROI.