In addition to Lecrae, the Reach Records roster contains artists like Tedashii, Trip Lee, Andy Mineo, 1K Phew, WHATUPRG, Anike, Hulvey, Limoblaze, and Jackie Hill Perry.

Reach Records began in Dallas in 2004, when 25-year-old amateur rapper named Lecrae teamed up with Ben Washer, a friend he met while doing youth ministry.

[1][2][3] According to Lecrae, knowing that people emulate the musicians they hear, it made sense to develop an "urban" label with Christian values.

[5] Also in 2005, Lecrae formed the hip hop group 116 Clique with his friends Sho Baraka, Tedashii, and Trip Lee, and co-founded the affiliated organization ReachLife Ministries to help minister to urban youth.

[2][6] Over the next five years, Reach Records released albums by 116 Clique, Lecrae, Sho Baraka, Tedashii and Trip Lee, meeting with increasing commercial success.

[7][8][9] In 2009, Lecrae moved from Houston to Atlanta re-locating the Reach Records in the process, and Tedashii released his second studio album, Identity Crisis, which charted at No.

[8][9][12] Sketch the Journalist, a blogger for Houston Chronicle, considered that year's Reach Records Unashamed Tour raising the bar for a traveling Christian hip hop concert.

[14] In January 2011, Derek Minor, then known as Pro, joined the Reach roster in a partnership deal with his own label, Reflection Music Group.

[19] That November, HipHopDX published a story on the filmmaker Art Hooker, who was working on the documentary film Unashamed, which traces the rise of Reach Records and 116 Clique and their contribution to the global underground Christian hip hop movement.

[21] In 2012 Reach continued to bring Christian Hip Hop into the mainstream market when it became the first record label to hold its own showcase at the South by Southwest festival.

9 on the Independent chart, and Lecrae released both his highly popular mixtape, Church Clothes, and his Grammy Award-winning sixth album Gravity, which debuted at No.

[38] On January 13, 2016, Reach Records announced that one of its on-staff producers, Gawvi, formerly known as G-Styles, was signed as an official artist, and that he would be releasing his first studio album, We Belong.

Gawvi was dropped from the label in February 2022, after, in the aftermath of his 2020 divorce, allegations surfaced that he had sent multiple women unsolicited sexually explicit photos of himself.

[39][40] On October 28, 2022, Reach Records signed Nigerian born, UK based award-winning musician, singer-songwriter, Limoblaze, to its roster.

[42] On February 6, 2025, the label signed Puerto Rican artist Alexxander to the roster following his appearance on the 116 track, "King David.

"[43] Reach Records received its first official RIAA certification when Lecrae went gold with 500,000 units of his Anomaly album, recognized on August 26, 2016.