The album was solely produced by American production duo Blended Babies and features guest appearances from ZZ Ward, Currensy, Coyle Girelli, Vic Mensa, Major Myjah and Chuck Inglish.
Asher Roth released his debut studio album in 2009, while signed to Schoolboy, SRC and Universal Motown Records.
[2] As a result, rumors quickly spread that Roth was no longer on SRC Records, the label which put out his debut.
However, the label's CEO, Steve Rifkind, took to Twitter as well, to clarify that they would be “partnering with Def Jam” on Roth's new release.
[7][8][9][10][11] On December 17, 2013, Asher Roth hosted a house party at Sonos in Los Angeles, to preview new songs and reveal the album's newest title.
[15][16] The sunset-lit video-announcement also previews a new song titled "Pot of Gold," which was made available for free downloaded via Roth's official website.
[15] In July 2012, in an interview with BroBible, Roth had admitted that he's “growing up” but assured fans that they are his boss and he's working to please: “I’m not trying to pull a fast one on anyone,” he said.
“I’m just doing stuff that I know is why people fell in love with me in the first place.”[15][17][18] In July 2013, it was revealed Roth had signed with Federal Prism, the new record label from TV on the Radio‘s Dave Sitek and his partner Jeff Bowers.
One was set to feature West Coast rapper Game, one to be produced by Swizz Beatz and another titled "Run it Back".
"[22] In a September 2010 interview with XXL, while the album was still titled The Spaghetti Tree, Roth spoke with DJ Skee, giving some details on the album, including that he's working with a range of producers including Nottz, DJ Khalil, Ryan Leslie, Don Cannon and Oren Yoel, the latter of whom handled the bulk of production on Roth's 2009 debut, Asleep in the Bread Aisle.
"[20] In a February 2014 interview with Billboard, Roth cited his moving from Philadelphia, Pennsylvania to Los Angeles, California, as a key influence on the "wave" vibe of "RetroHash.
"[24] In October 2010, Roth said he had no plans to rush out his second studio album: "I'm not just trying to put out a song, make quick money and get out of here.
"[25] On July 27, 2010, Roth released and promoted "G.R.I.N.D (Get Ready It's a New Day)", the first single from his upcoming second album, by traveling to different radio stations around the country.
[33] On December 17, 2013, Asher Roth hosted a house party at Sonos in Los Angeles, to reveal the album's newest title.
The sunset-lit video-announcement also previews a new song titled "Pot of Gold," which was made available for free downloaded via Roth's official website.
[24] On March 5, 2014, Roth unveiled the album's cover art, which was designed by high-profile artist John Van Hamersveld.
[45] Sheldon Pearce of XXL gave the album an L rating, saying "RetroHash is a confused jumble of ideas that has its heart in the right place.
Though it fails in its attempt to patch mismatched parts together to form a cohesive product that blankets every single concept the Pennsylvanian MC has ever hoped to explore, it has shining moments that hint at the possibility of great future success.
Once Asher Roth comes into his own as an artist with free rein to do as he pleases aesthetically, he may find himself browsing some truly fantastic creative space.
"[50] Andrew Gretchko of HipHopDX said, "While RetroHash seems focused on Roth’s reinvention, something that may disappoint those who enjoyed the more familiar lyric-heavy style he displayed on mixtapes like The Greenhouse Effect vol.
2, it may better suit the now-introspective rapper, whose reserved take on his former allegro-style rhyming has been replaced with thoughtful lines that seem to hit at the perfect time.
Roth attempts to mix stoner vibes, psychedelic overtones, and the kitchen sink together in a fairly experimental release.
"[49] David Jeffries of AllMusic said, "Much smarter and trying harder than previous, RetroHash isn't just admirable, as it's quite awesome in parts, and yet the track list begs to be shuffled, especially the bookending features with Z.Z.
Regardless, blunted afternoons of hanging out could use this kind of loose soundtrack, plus anyone who ever used Roth as a punching bag representing pop-rap pap will find no ammo in RetroHash's goopy dollop of sticky icky.