[5] He then took the column, around onto the burgeoning World Wide Web, with "Rich's Revelations" on the now-defunct Twist And Shout Comics website.

Johnston sees himself as part of a tradition established by the "British tabloid press, one that seeks to entertain rather than inform.

[16] The second include his original work, both creator-owned and those based on licensed properties, like Doctor Who: A Room With A Deja View,[17] The Flying Friar (based on the life of Joseph of Cupertino)[18] and Chase Variant which started life at Mam Tor Publishing's Event Horizon.

[22] In 2009, he had a story scheduled for the Spearmint anthology from Image Comics with Sleaze Castle writer-artist Terry Wiley.

[24] In 2012, he wrote a comic serialised in Dark Horse Presents entitled The Many Murders of Miss Cranbourne, with art from Simon Rohrmüller.

Johnston writes and draws weekly cartoons for the UK blogger Paul Staines, appearing each Monday and collected at RichAndMark.com.

[28] His poster campaign for the Churches Advertising Network in December 2006 generated coverage,[29] including a leader in the Times Newspaper[30] and an appearance on BBC's The One Show.

[32] He wrote and directed a series of radio advertisements for telecommunications company TalkTalk starring Mark Heap.