Richard I. Morimoto

He is the Bill and Gayle Cook Professor of Biology and Director of the Rice Institute for Biomedical Research at Northwestern University.

[3] Morimoto is widely recognized for his research on the regulation of the heat shock stress response and the function of molecular chaperones.

His laboratory has published over 250 papers and three monographs including two books on the Heat Shock Response and Molecular Chaperones from Cold Spring Harbor Press.

In a YouTube video[12] published in 2009, members of the Morimoto lab showed C. elegans forming a smiley face on a culture plate.

The video manipulation is hinted at in the description that reminds the viewers that the YFP is brighter in the individuals' head than their tails.