[2] Plays written by Rob Urbinati include an adaptation of August Strindberg's 1888 play Miss Julie, Miss Julie in Hollywood (1993), produced in Seattle at Northwest Actors Studio in 1994, starring Heidi Schreck; Hazelwood Jr. High (1996), about the Murder of Shanda Sharer, which premiered at The New Group and starred Chloë Sevigny;[3] Cruel and Barbarous Treatment (1999) based on the 1939 Mary McCarthy short story, at Gloucester Stage Company;[4] Karaoke Night at the Suicide Shack (2002)[5] and The Queen Bees (formerly named Shangri-La) (2006) at Queens Theatre;[6] Rebel Voices (2006), an adaptation of Howard Zinn and Anthony Arnove's Voices of a People's History of the United States at Culture Project with a rotating cast including Staceyann Chin, Steve Earle, Danny Glover, Lenelle Moïse, Rich Robinson, Lili Taylor, and Wallace Shawn;[7] Murder on West Moon Street (2006) which was based on Lord Arthur Savile's Crime, an Oscar Wilde short story[8] and Cole Porter’s Nymph Errant (2001)[9][10] produced by the Prospect Theatre Company; UMW: University of Mostly Whites (2012) commissioned and produced by Linfield College;[11] Death By Design (2010) written in a mash-up of styles of Noël Coward and Agatha Christie, commissioned and produced by Houston Family Arts Center;[12] Mama's Boy (2013), based on the lives of Marguerite Oswald and Lee Harvey Oswald, which premiered at Good Theater in Maine (2015).

[15] Hazelwood Jr. High, Murder on West Moon Street, Mama's Boy and Death By Design (as well as an alternate version with songs by Peter Mills) and Jane Austen's Lady Susan are published by Samuel French.

Urbinati’s adaptation of William March and Maxwell Anderson’s The Bad Seed was presented in 2019 as a benefit reading for The New Group, directed by Cynthia Nixon, featuring John Cameron Mitchell, Ebony Marshall-Oliver, Joel Perez, Taylor Schilling, T. Ryder Smith, Wallace Shawn and Fred Weller.

[33] IVP/NAV has presented readings, workshops, full productions and co-productions of new work by over eighty writers including, Mashuq Mushtaq Deen, Kristoffer Diaz, Rajiv Joseph, Qui Nguyen, Heather Raffo, Saviana Stănescu, Caridad Svich, Cori Thomas and Lauren Yee.

For The Drama League, he directed William Inge's The Boy in the Basement, the world premieres of Tom Grady's Global Village[39] and Max Sparber's The Older Gentleman and Cruelties.

It was performed in the United Nations General Assembly Hall and directed by Kenny Leon, with Nile Rodgers as Musical Director, featuring Akon, The Blind Boys of Alabama, Izaline Calister, CCH Pounder, Toumani Diabate, Gilberto Gil, Salif Keita, Danny Glover, Whoopi Goldberg, Bill T. Jones, Ky-Mani Marley, Phylicia Rashad, and Stew.

[46] Urbinati's play, As A Mighty River, which he co-wrote with Melissa Maxwell, was selected for a workshop by the 2019 Black and Latino Playwrights Celebration at Texas State University, curated by Eugene Lee.

[47] Three productions he directed, Lost, Syndrome, and Border/Clash,[48] and one that he wrote, Hazelwood Jr. High,[49] were videotaped for the Billy Rose Theatre on Film and Tape Archive at the New York Public Library for the Performing Arts.