He was a professor of economics at the University of California, Berkeley from 1938 to 1976.
[5] In 1959, with funding from the Ford Foundation, Gordon and James Edwin Howell published Higher Education for Business, later known as the Gordon-Howell report.
It is considered a key event in the history of business management and its development as a profession.
The report gave detailed recommendations for treating management as a science and improving the academic quality of business schools.
[6][7][8][9][10] The next thirty years are sometimes referred to as a "Golden Age" in which quantitative social science research became an established part of business schools.