Robert Wilson Blakeley (August 30, 1922 – October 25, 2017) was an American graphic designer, known for making the fallout shelter sign.
Born in Ogden, Utah, Blakeley attended public schools and served with the Marine Corps, seeing combat during World War II.
Blakeley died in a Brookdale senior living community in Jacksonville, Florida, on October 25, 2017,[1] from complications from a bacterial infection.
As they needed to be easy to find in the dark, he chose to use orange-yellow and black, with an image created by graphic design firm Blair Inc. and possibly based on an image from on Clarence P. Hornung's Handbook of Designs, consisting of three upside-down equilateral triangles on a black background and the words "Fallout Shelter" in large letters.
Blakeley debuted the completed products at the Westchester County Office Building in White Plains, New York, on October 4, 1961.
The signs became an icon for the anti-war protests and counterculture of the 1960s and were featured in popular culture, including Bob Dylan's 1965 album cover for Bringing It All Back Home.