He is an anthropomorphized bull who can typically be seen at athletic dressed in USF athletic gear--usually a football or basketball jersey, but occasionally other attire like a USF T-shirt.

His middle initial "D" stands for "dogie", a term referring to a motherless calf, reflecting Rocky's past.

His image was officially trademarked by the university in 1974, and debuted the next year.

[5] The USF athletics teams were known as the Golden Brahmans until the earlier 1980s, when the name was simplified to the Bulls.

[6] Rocky won the Capital One Mascot Challenge in 2013, besting Mike the Tiger (LSU), Sparty (Michigan State), and, in the finals, Raider Red (Texas Tech).