The record took off immediately, gaining airplay on country and pop radio stations across the United States and around the world.

In January 1978, McDowell performed the song on the NBC special, Nashville Remembers Elvis on His Birthday, in which he appeared alongside a number of Presley's contemporaries.

Every single release, except one, became a Top 10 hit, including "Older Women" and "You're Gonna Ruin My Bad Reputation".

[citation needed] Other hits during his Epic years included "Watching Girls Go By", "Personally", "You Made A Wanted Man Of Me", "Wandering Eyes", "All Tied Up", and "In a New York Minute".

Recently, however, McDowell has performed the song live with Twitty's pre-recorded voice, followed by a solo from a member of the back-up band.

[citation needed] In 1988, he teamed with Jerry Lee Lewis for a duet that McDowell wrote, entitled "You're Never Too Old To Rock N' Roll".

[citation needed] In 2002, McDowell recorded two albums for Curb Records, one consisting of beach music with Rock & Roll Hall of Famer Bill Pinkney's Original Drifters, Ronnie McDowell with Bill Pinkney's Original Drifters.

In January 2017, McDowell collaborated with Richard Lynch on a military tribute duet "Love Tattoo".