Pointed buds initially open flat and then display a double rosette bloom form.

She moved to Canada in 1953, and was hired by the Canadian Department of Agriculture's research division in Ottawa, Ontario.

[4] With no prior knowledge of roses, Svejvda developed a successful rose-breeding program at the Central Experimental Farm (CEF) in Ottawa.

The cultivar is one of the Explorer Roses that Svejda developed to withstand the harsh Canadian winters and thrive in its short growing season.

The plant was named in honour of Samuel Holland, the Surveyor General of British North America.