Rotation is the second and final studio album by American pop punk band Cute Is What We Aim For, released on June 24, 2008.

Cute Is What We Aim For released their debut album The Same Old Blood Rush with a New Touch in June 2006 through major label Fueled by Ramen.

In July, it was reported that the band had become a five piece with the addition of Dave Melillo in time for the group's stint on Warped Tour.

[3] Guitarist Jeff Czum messaged John Feldmann of Goldfinger through Myspace and linked him to the band's music.

[4] The group found it difficult to work through the material, as Melillo explains: "It was between being nervous, unprepared and being in this new situation ... [Feldmann] was looking at us like, "What the fuck are you doing?

According to Melillo the catalyst was when Hacikyan said "Dude, it could be like this all the time ... we're going to all these awesome places, why can't we make it like that?

[6] The band said Feldmann "really set the bar high and inspired us to leap over it with no fear of clearance".

In addition, gang vocals were done by Hacikyan, Melillo, Czum, Feldmann, Kyle Moorman, Appleton, Chris Dauray, and Dave Taylor.

[11] While working on the songs, the group was inspired by the Beach Boys, the Beatles, Tom Petty, Roy Orbison, and the Police.

[12] The band said the album was written with the "full intention to assert ourselves as proper musicians in our minds and allow the public to then make their assessment".

[14] All of the music was credited to Cute Is What We Aim For and Feldmann, except "Practice Makes Perfect", "Loser", "Safe Ride", "Marriage to Millions" and "Miss Sobriety", which were written solely by the band.

[16] The group were initially hesitant with including the songs, "Then we decided, this is us ... We wanted it to be off the top of our heads and true".

[8] On April 22, 2008, Rotation was announced for release in two months' time; alongside this, "Doctor" was posted on the group's Myspace profile.

[7] Later in the month, the band filmed a music video for "Practice Makes Perfect" in Los Angeles with director Walter Robot.

[16] Between mid-June and mid-August, the band went on a headlining US tour with support from Ace Enders and A Million Different People, Danger Radio and Powerspace.

In addition, it included a DVD which featured a making-of documentary, acoustic performances, karaoke videos and a photo gallery.

Cute Is What We Aim For's management contacted the company to create a design on an Counting Crows image that they had done.

According to Alphabet Arm, "After some back and forth over pricing, we were informed they were going to concentrate on the merch design in-house and [would] contact us later.

Falcone said he quit "because the personality conflicts and daily drama made it impossible for me to live a peaceful, happy life.

[30] With Michael Lasaponara drumming for the band,[31] the group went on the Verizon College tour with Boys Like Girls and Lights in September and October.

[32] Between late October and mid-December, the band went on a tour of the US with Secondhand Serenade, A Rocket to the Moon, and Automatic Loveletter.