The success of the song sparked a bidding war among labels, and on November 15, 2019, it was reported that Zervas had signed with Columbia Records.

Billboard described the song as "an instantly memorable pop-rap concoction with an attention-grabbing intro, a sing-along chorus and about an album's worth of addicting mini-hooks.

"[1] Chris Lambert of Forbes compared Zervas' "smooth, dreamy flow" on the song to the likes of Migos and Post Malone.

[16] The video finds Zervas stuck in an "infinite loop" where he dies every day, only to wake up again the next morning, while "Roxanne" channels Uma Thurman's Mia Wallace character from Pulp Fiction.

[16] Zervas came up with the video's concept, with Columbia Records vice president of video production Saul Levitz noting how Zervas was "very specific" of how the character of Roxanne needed to be portrayed: "a conceptual hook with her constantly being this source of bad luck and him being stuck in this perpetual ride with her".