The work and philosophy of the group, often referred to as the Roycroft movement, had a strong influence on the development of American architecture and design in the early 20th century.

His championing of the Arts and Crafts approach attracted a number of visiting craftspeople to East Aurora, and they formed a community of printers, furniture makers, metalsmiths, leathersmiths, and bookbinders.

A quotation from John Ruskin formed the Roycroft "creed": A belief in working with the head, hand and heart and mixing enough play with the work so that every task is pleasurable and makes for health and happiness.The inspirational leadership of Hubbard attracted a group of almost 500 people by 1910, and millions more knew of him through his essay A Message to Garcia.

The Roycroft Press is also credited for publishing partner publications, such as Carl Lothar Bredemeier's The Buffalo Magazine for Arts in 1920.

[6] Fourteen original Roycroft buildings are located in the area of South Grove and Main Street in East Aurora.