or SOBA is an annual Canadian awards in hip hop and urban music in Quebec and Canada.
SOBA was established by Ruddy B. Eloi, well-known from a French-language Quebec television series Watatatow.
2007 saw the relaunching of SOBA as an annual gala event called GalaSOBA.
It awards artists, singers, athletes, politicians and media personalities who have contributed to the development of the black culture in Canada.
Artists who have won Sounds of Blackness Awards include Empire ISIS, Imposs, Karl Wolf, Sir Pathétik