In 2012 it acquired IDS (Information and Display Systems) as a division of the company to provide scoring, results and statistics on-site for live events.

Hall after developing the first real-time scoring and wireless data delivery system for the PGA Tour to replace walkie-talkie communication used at the time.

Shortly thereafter, the company signed an exclusive four-year agreement with ESPN to provide interface TV graphics services for many live sporting events.

[citation needed] It became known as the Fox Box, and it set constant on-air graphic scoreboards as a standard operating procedure for all sports telecasts.

[6] By 2000, the company began providing graphics, statistics, world feeds and video enhancements to the annual Super Bowl broadcast.

Its first-down line product, called SMART Virtual Insertion Publisher (VIP), was used first by NBC Sports in 2003 for Notre Dame games to indicate where a football team had to cross on a field in order to score a first down.

Vicente Capital Partners, a Los Angeles-based private equity firm, received a minority ownership stake in the business as part of the deal.

[13][14] In a deal finalized Oct. 4, 2016, SMT acquired Sportvision, a company founded in 1998 with more than 70 patents and best known for popular on-screen graphics like the yellow “1st & Ten” line in football, the “PITCHf/x” virtual strike zone in baseball, and the “RACEf/x” pointer system in NASCAR.

The image-recognition tracking software does not require the traditional stationary camera and has been deployed for events including the Indianapolis 500, the Kentucky Derby, the Tour de France and the New York City Marathon.