[5][6] The convention primarily showcases interactive activities related to the culture of Asian countries, most frequently Japan.

Typical activities include panels hosted by enthusiasts and industry professionals, live game shows, an anime music video contest, an art show, artist alley, dances/raves, collectible card gaming, cosplay chess, cosplay contests, an exhibitors hall with both independent and corporate booths, a fashion show, Japanese cultural and presentations (aikido demonstrations, kabuki performances, kendama play, kendo swordsmanship, taiko drumming, tea ceremonies), Japanese pop and rock concerts, karaoke, masquerade ball, panels, table top RPG gaming, video gaming (arcade, console, PC), 24-hour video theaters.

[16] In 2000, Baka!-Con changed its name to Sakura-Con, (sakura or 桜 (alternately: さくら) is Japanese for cherry blossom).

[7] Several guests canceled appearances in 2003, Yoko Ishida and Maria Yamamoto due to Pioneer company policy on traveling during international strife, and Akitaro Daichi and Atsushi Okuda.

[1] Tatsunori Konno, the CEO of Bandai Visual USA, was heavily questioned about the company's pricing policies during their 2007 panel.

[27][28][29][30] The Asia-Northwest Cultural Education Association (Sakura-Con organizers) were given the Foreign Minister's Award from Japan on May 30, 2012.

[57][58] Sakura-Con in 2013 returned to host the Anime Costume Contest at Dragon Fest 2013 in Seattle, Washington's Chinatown for the fourth time.