She added, "A clever, ironic look at drug culture from both a kid's and parents' viewpoint, the track is propelled by Dolores O'Riordan's strong, evocative voice, a wailing horn section, and monster drums.

"[4] Dan Caffrey of Consequence of Sound noted that the song "features an abrasive horn section and punk rock aesthetic that fit in quite nicely with the remainder of the video, which makes you forget about front-woman Dolores O'Riordan's overreaching words pretty quickly".

[1] Roisin O'Connor of The Independent described it as a "fast-tempo track that served as a scathing condemnation of growing drug abuse in Ireland was taken from the band's 1996 album To the Faithful Departed, around the same time as ecstasy use reached alarming new heights.

[5] Kevin Courtney from Irish Times felt it's "less irritating" than "Zombie", "but also less substantial, sounding like secondhand Siouxie & The Banshees or The Breeders, but it still manages to leave a bit of a sting before abruptly vaporising in an explosion of drums.

- Stephen Street's lush, layered production is replaced by a hard, edgy directness, suggesting that Dolores and the boys, have finally found - the confidence to leap fearlessly into the healing flames.

[2] The video featured a crazed clown (a hybrid of horror monsters Freddy Krueger, Pennywise, and Pinhead) floating around a castle and its surroundings and driving a group of young girls around in a car, implied to be in the thralls of drug addiction.