It was known primarily for its unusual line of liquid-toner photocopiers, which set it apart from other companies that manufactured dry-toner equipment such as Konica, Xerox, Canon, Sharp, and Kodak.

During the 1960s and through the 1980s, Savin developed and sold a line of black-and-white liquid-toner copiers that implemented the technology that was based on patents held by the company.

These copiers easily competed with Powder based technology with their far superior fine line resolution once the era of early Electrostatic transfer was done and the liquid was charged in the machine.

Although it was competing against major corporations such as Konica, Xerox, IBM and Kodak, Savin was able to develop its niche of economy-grade copiers through its persistent marketing efforts, which targeted educational institutions.

Most of Savin copier business was machines that made under 50 copies per minute, where it held dominant low price points.