The song was promoted by its appearance on television series Smallville and by the creation of three music videos.

The video was first released via Digby's YouTube channel on June 22, 2007, but not made public until Jan 25, 2008.

The second video, released only in some parts of Asia, featured Digby performing the song acoustically in Capitol Studio.

The third and official video premiered on Digby's YouTube channel on May 22, 2008.

I really hope you enjoy watching this ... :) At the end you will notice a rollerskating tree - interesting note is that I almost lost my head during one of the takes... Too bad that was edited out.. ;)"Say It Again" was featured in some episodes of Smallville.