Through a connection of his mother's, La Rock landed a job as a social worker at Franklin Armory Men's Shelter on 166th Street in the Bronx.

[2] During his time as a social worker, La Rock met rapper KRS-One in 1986 at Franklin Men's Shelter where KRS resided.

The pair formed Boogie Down Productions (BDP) with DJ Derrick "D-Nice" Jones, a cousin of the shelter's security guard, Floyd Payne.

Later that day, La Rock, Scotty "Manager Moe" Morris, DJ McBooo, D-Nice and BDP bodyguard Darrell rode a Jeep CJ-7 to the Highbridge Homes Projects[2][5] building on University Avenue in the South Bronx.

After lifesaving efforts failed, he was declared brain dead, and his mother later made the decision to terminate life support and donate his organs.