[6][7] On May 11, 2022, Volkswagen AG announced the creation of a new brand, Scout, dedicated to electric vehicles, designed, developed, manufactured and marketed in the United States.

[10] On October 24, 2024, Scout declared it will sell directly to customers and service vehicles itself, following the model adopted by competitors Tesla, Rivian and Polestar, rather than use the Volkswagen dealer network.

The National Automobile Dealers Association responded that it would challenge this decision using legal and political means, and filed a lawsuit on February 3, 2025, alleging violations of state law.

[11][12][13] On March 3, 2023, Scout Motors announced plans to build a $2 billion factory capable of producing 200,000 EVs a year in Blythewood, South Carolina.

[14] The factory will employ up to 4,000 people[15] and it will manufacture the Scout Motor's first two vehicles: a mid-size off-road focused SUV and a pickup truck that are scheduled to be launched in late 2027.