Born in Medellín but raised primarily in Miami, Yatra began singing at a young age and returned to Colombia to begin his musical career.

He then released the album Fantasía including the lead single "Un Año" featuring Mexican band Reik.

He received continued success collaborating with Daddy Yankee, Natti Natasha, and the Jonas Brothers on the bilingual single "Runaway".

[1] Born in Medellín, Yatra lived briefly in Cartagena before moving with his mother to Miami, Florida at age five.

[3] After graduating from the Sagemont Preparatory School in Weston, Florida in 2012, Yatra attended Babson College to study business administration.

[3][6] In September 2013, Yatra had his first minor hit single, "El psicólogo", which charted in his home country Colombia, as well as Venezuela, Ecuador, Mexico and the United States.

His follow-up single "Todo Lo Que Siento" was mildly successful, but the ensuing "Para olvidar" became a big hit in Colombia, Venezuela, Ecuador, and yet again in the States.

[11] Yatra's collaboration with Colombian vallenato singer Carlos Vives entitled "Robarte Un Beso" won an ASCAP award.

[12] The single's accompanying music video, directed by Venezuelan filmmaker Daniel Duran and released on 28 July 2017, features four love stories that all center around partners serenading each other.

[14] He released the single "Sutra" featuring Puerto Rican reggaeton artist Dalmata in March 2018, which also peaked at number 26 on the Billboard Hot Latin Songs.

[11] In December 2018, Yatra's single "Ya No Tiene Novio" featuring Mau y Ricky reached number one on the Billboard Latin Airplay chart.

[2] The music video features a playful nod at the artificial feud, with the artists competing over love interests.

[18] In June 2019, Yatra released the track "Runaway" with Daddy Yankee and Natti Natasha, featuring the Jonas Brothers.

After writing the chorus in English, Yatra realized that he wanted a mainstream English-language musician to feature on the track, putting the recording of the song on hold for two years while he searched for the right collaborators.

[20] His single "Oye", featuring Argentine singer Tini, reached number one on the Billboard Argentina Hot 100 for the week of 26 October 2019.

[23] The song's music video, which partially centers around a fatal car accident, serves as a public service announcement against texting and driving.

"[24] He announced that he will be the opening act for Martin and Enrique Iglesias's US tour, which is planned to take place from 5 September to 30 October 2021.

According to The Fader, Yatras music lands "somewhere in between the olden times' sappy romantics and the new wave's sensuous vibras.

"[6] He is influenced by Latin pop and reggaeton artists Ricky Martin, Shakira,[29] J Balvin, Juanes, and Reik.