Serious Request

Serious Request is a family of annual multi-day, multimedia fundraising events for International Red Cross initiatives, typically hosted by radio stations in the week before Christmas.

In 2018 and 2019, 3FM decided to abolish their Glass House and tried to bring the event closer to the people by sending DJs of the radio station to travel the country on foot.

During the last three days of 2003, Dutch national pop music radio station 3FM sent a "Request bus" with DJ equipment and a sound system on a tour of the country.

By playing requested songs in return for donations, money was raised for Villa Pardoes,[12] a resort for children between four and twelve with life-threatening illnesses; part of the amusement park the Efteling.

[12] Prominent DJs Rob Stenders and Ruud de Wild left radio 3FM in 2004, and were later replaced by Giel Beelen and Wouter van der Goes.

After the Russian Beslan school massacre has ended in September, the station wanted to aid the victims and their relatives; however, the humanitarian organization handling the crisis declined their offer.

In a revised formula, DJ Jan-Willem Roodbeen suggested DJs living and broadcasting from a stationary structure with a lot of windows, not unlike the Big Brother TV-house.

Money was collected for children, some of them former child soldiers, in the Republic of the Congo, raising a total of €2,203,549, including a €1,000,000 contribution from the Dutch government.

The year's slogan was: 30 miljoen landmijnen, daar kun je niet omheen (You can't get around 30 million land mines).

Sander Lantinga and Giel Beelen, occupants of the house the previous year, decided not to enter the voting and were unavailable to be chosen - instead, they volunteered to do tasks or errands in return for donations.

For 2008, the Glass House was located on the Grote Markt in Breda, inhabited by DJs Giel Beelen, Coen Swijnenberg and Paul Rabbering.

Guests during the six-day marathon included rap artist Timbuktu, Danish actor Mads Mikkelsen and the Swedish national ice-hockey team.

The Nairobi glass house was located on the grounds of the Kenyatta International Conference Centre; the three presenters were Angela ‘Angel’ Wainaina,[32] Rapcha the Sayantist[n 4][33] and Muki Garang.

[35][40] Ghetto Radio's broadcast of Stop Malaria, Play the Music in Nairobi was violently interrupted on 23 December, when its glass house was hit by a tropical rainstorm.

The Dutch government did not donate because of a stricter budgetary policy; however, the public and many companies made up the difference, and the previous record was exceeded by several thousand euro.

The Windmill of hope was created by the Korean Red Cross to provide customized integrated human services for the four major vulnerable groups (children the elderly, multicultural families and North Korean settlers) by directly connecting them with Red Cross volunteers and provided emergency livelihood support (housing, medical and educational) for families in crisis.

Its theme was the right to clean water for children living in the slums ("Barnen i slummen har rätt till rent vatten").

Hosts Siska Schoeters, Stijn Van de Voorde and Linde Merckpoel lived out in the cold for six days, playing requests and taking donations.

From 17 to 23 December radio station VivaCité operated by RTBF hosted "Viva For Life [fr]" from a Glass Cube in Liège with the slogan: La Musique a du Coeur (The Music has a Heart).

For 144 hours presenters Sara De Paduwa, Raphaël Scaini and Sébastien Nollevaux broadcast, to raise funds for underprivileged children under the age of three in Belgium.

The three deejays Shii, Mary Kinyanjui and Lydia Njeri were all female, and the effort was furthered with music and dance performances, and large amounts of pink T-shirts, adorned with a Supadada mascot.

[58] Also girls in Kenya face many struggles with school attendance during their periods, as there is a lack of awareness and social acceptance of the necessity for sanitary towels and hygiene.

[60] From 18 to 24 December 2013, radio 3FM broadcast from Leeuwarden in the province of Friesland with DJs Giel Beelen, Paul Rabbering and Coen Swijnenberg.

For 120 hours Andi Knoll, Robert Kratky and Gabi Hiller hosted Ö3-Weihnachtswunder - wo jeder Wunschhit hilft (Ö3 Christmas miracle - where every wished hit helps) living on liquids and occasionally soup.

The hosts for the year, Sam De Bruyn, Linde Merckpoel and Vincent Byloo collected €2,727,405 for a total of 870 selected causes, and the event attracted almost 50,000 visitors to the musical campsite.

The residents say the booklet which has translated a section of the constitution in Sheng has given them a great insight on their rights on security, health, education and employment issues.

[71] The Glass House was in Haarlem's main market square, where DJs Coen Swijnenberg, Gerard Ekdom and Domien Verschuuren lived for 6 days, broadcasting non-stop to raise donations and awareness.

[73] Additionally, supporting glass houses were created by local and regional broadcasters in the towns of Apeldoorn, Echt, Emmen, Doetinchem, Lelystad,[74] Nijkerk,[75] Goirle & Riel,[76] and East- and Westkapelle.

[80] Ana Galvão, Diogo Beja and Joana Marques, from Antena 3, hosted the 73-hour-long radio broadcast which included several musical showcases inside the glass studio, short interviews with musicians, actors, well-known personalities and representatives from several organizations, and live concerts on a stage just across the square.

[87] Although on 6 December 2014, when closing that year's edition of Toca a Todos, it was announced that the initiative would return in 2015 to raise funds against domestic violence,[82] it never took place.

Logo of Radio 3FM's Serious Request (2004–2013)
Small building with glass walls, with signs on top and spectators outside
Glass house with DJs inside and spectators outside (Zwolle, 2024)
DJ Giel Beelen, co-creator of Serious Request, occupied the Glass House eight times through 2014
DJ Gerard Ekdom entered the house in 2005—like Beelen, he returned another seven times.
In 2007 the 3FM Glass House moved to a new city for the first time, starting in The Hague
Flanders DJ Siska Schoeters co-hosted Music For Life in 2007, 2008, 2009, 2011 and 2013
Glass house in Malmö, 2008
Glass building with red-and-white sign and three people in front
Glass house, Nairobi
Glass house with sign and spectators, in front of city hall
Dutch Glass House in front of Groningen city hall, 2009
3FM Glass House 2010 in Eindhoven at night
Serious Request house in Leiden
Musikhjälpen -house at Gustaf Adolfs Torg in Gothenburg 2011.
Music for Life house, 2011, Ghent
Glass house with many spectators, next to a tall clock tower
Dutch dj's with the final cheque.
Swedish rapper Timbuktu (Jason Diakité) was a guest in 2008's Musikhjälpen, and co-hosted it four times since then
The glass house at Gustaf Adolfs torg in Gothenburg 2013.
Dwellings in Kibera slum, Nairobi, Kenya (ca. 2008)
Dr. Denis Mukwege, Congolese gynecologist, specialized in treating women gang-raped by rebel forces.
3FM Serious Request 2014 in Haarlem: Hands Off Our Girls
Dominique Rinderknecht and Reto Scherrer - Jeder Rappen Zählt 2014
Former department store the Glass Palace in Heerlen
One of the show hosts, Josefine Jinder (Little Jinder) and co-host Farah Abadi in Musikhjälpen 2016, broadcast from Örebro.