Shochiku

[3] Shochiku grew quickly in the early years, expanding its business to many other Japanese live theatrical styles, including Noh and Bunraku, and established a near monopoly due to its ownership of theaters, as well as kabuki and shimpa drama troupes.

[4] However, Shochiku's early history was difficult, as audiences preferred the more action-packed jidai-geki historical swashbucklers over the shinpa melodramas, and its Kamata studios were destroyed by the 1923 Great Kantō earthquake, forcing a temporary relocation to Kyoto.

[2] With the reopening of its Kamata studios, Shochiku also introduced the shomin-geki genre,[5] with stories reflecting the lives of the lower-middle urban classes.

[2] During the war years, Shochiku's president, Shiro Kido, helped establish the Dai Nippon Eiga Kyokai (Greater Japan Film association), whose purpose was to coordinate the industry's efforts with Japanese government policy.

[2] Ozu's Tokyo Story, made in 1953, later earned considerable accolades, being selected in the 2012 Sight & Sound international critics poll as the third best film of all time.

[5] However, the growing threat from television led to the bankruptcy of Shochiku’s competitors Shintoho in 1961 and Daiei in 1971, whereas Nikkatsu and Toei turned to gangster movies and soft pornography to maintain attendance, while Toho continued to thrive with its kaiju films and prestige talent roster.

Shochiku held its family-orientated audience largely due to the phenomenal success of the Tora-san series directed by Yoji Yamada from 1969 through 1997.

[2] In 1986, Shochiku decided to focus on exporting products, such as towards a large, worldwide effort that was scheduled for 1987 to promote the company's classics throughout the west.

Major titles have included the Cardcaptor Sakura films, the Mobile Suit Gundam films, Origin: Spirits of the Past, Piano no Mori, Ghost in the Shell, Fullmetal Alchemist the Movie: Conqueror of Shamballa, Fullmetal Alchemist: The Sacred Star of Milos, Sword of the Stranger, Fairy Tail the Movie: Phoenix Priestess, The Dog of Flanders and Jungle Emperor Leo.

Otani Takejiro & Shirai Matsujiro in 1932
An old Shochiku ident until 1999