[2][3][4][5] A romantic comedy about Louis (Seo In-guk), a rich heir who always spends money to buy everything that has a subtle beauty talking to his soul.

One day he loses his memory and meets Bok-shil (Nam Ji-hyun), a pure and energetic woman from the countryside.

First script reading took place on July 15, 2016 at MBC Broadcasting Station in Sangam, South Korea[7][unreliable source?]

[8] Despite the common material, ranging from amnesia to corporate heirs, the drama's storyline got praises from both fans and critics.

[9] The filming location used for Louis' Castle in the first episode is the Château de Bourron near Paris in France.