Siera Bearchell (born February 15, 1993) is a Canadian entrepreneur, activist and beauty pageant titleholder who was crowned Miss Universe Canada 2016.

Apart from being a beauty queen, Siera has also built her brand as a Youtuber, which has garnered 170 thousand subscribers.

She competed in Miss Universe Canada 2013, where she placed as the first runner-up behind winner Riza Santos.

[16] After the end of her reign, Bearchell crowned Lauren Howe as her Miss Universe Canada successor in 2017.

[17] Bearchell married Dr. Brennen Wray, a dentist, in November 2017 in Las Vegas, Nevada, just prior to attending Miss Universe 2017[18][19] They have one daughter, Lily Jaymes, born in 2019 and a son, Iver Thomas Scott, born in 2022.