[3] His entertainment and business relationships have included Frank Sinatra, Donald Trump, Mike Tyson,[4] Steve Wynn, Kirk Kerkorian, and Sheldon Adelson, among others.

In 1987 and 1988, Rogich worked as the Director of Advertising with Roger Ailes, Chief Media Advisor for Vice President George H. W. Bush's 1988 campaign.

Other ads include the famous "Revolving Door" spot for Bush-Quayle '88 (shot at a Utah penitentiary), which highlighted the crime record of Democratic nominee, Gov.

Rogich is also credited with devising the Bush ads that prominently featured Michael Dukakis cruising in a tank at a General Dynamics plant in Michigan.

"[7] Another Rogich spot, "I Remember You," aired by the RNC in July and August 1988, used the 1940s song of the same name as background to a video collage of the Carter years, depicting oil sheiks, gas lines and malaise.

The Wall Street Journal and New York Times gave credit in good part to the unanswered "I Remember You" commercial for eliminating much of that deficit.

Ex-heavyweight champ Mike Tyson hired Rogich to burnish his image after biting Evander Holyfield's ear in their infamous 1997 match.