Weinstein's first book, Up Up and Oy Vey, published in 2006, analyses the Jewish role in the creation of such popular comic book superheroes as Superman, Batman, Hulk, Captain America, and Spider-Man, as well as super-teams like the Fantastic Four, the X-Men and the Justice League of America.

The book also discusses Jewish superheroes, like Shadowcat, Sabra and The Thing and Jewish graphic artists including Jerry Siegel, Joe Shuster, Will Eisner, Bob Kane, Bill Finger, Jerry Robinson, Chris Claremont, Julius Schwartz and Stan Lee.

[1] The first sentence of the book reveals Weinstein's interest in the link between popular superheroes and Jewish tradition: "Before Superman, Batman, and Spider-Man, there were the superpatriarchs and supermatriarchs of the Bible and heroic figures named Moses, Aaron, Joshua, David and Samson – not to mention the miracle-working prophet Elijah and those Jewish wonderwomen Ruth and Esther just to name a few.

He then presents in-depth analysis of Jewish comedic performers, including Jerry Seinfeld, Larry David, Sacha Baron Cohen and Sarah Silverman.

Weinstein and his work have been discussed in The New York Times,[2] Seattle Times,[3] Chicago Tribune,[4] Houston Chronicle,[5] Arizona Daily Star,[6] Miami Herald,[7] The Forward,[8] Arutz Sheva,[9] Terra Networks in Argentina,[10] La Stampa in Italy,[11] and on CNN.