Sinbad is an action-adventure fantasy family saga television series that aired on Sky1 from 8 July to 23 September 2012.

The curse prevents Sinbad from staying on land for more than one day; if he tarries the talisman will choke him to death.

In August 2010, the Sky1 director of programmes Stuart Murphy announced the commission of several new television series, including a 12-part multimillion-pound Sinbad the Sailor adaptation in August 2010, with Impossible Pictures, a production company known for producing the ITV science fiction series Primeval, on board to produce the show.

The announcement was made as Murphy wanted to shed Sky's reputation for broadcasting primarily foreign imports and "shifting the budget" to put "terrestrial levels of spend" behind the shows.

[10] In Italy, state-owned network RAI broadcast the show in its original version, also displaying English subtitles in order to help viewers familiarise with the foreign language.

'[11] Allison Keene of The Hollywood Reporter commended the 'fast-paced editing and snappy dialogue', and praised the diversity of the cast.