[2][3] Conceived by Wally Hedrick,[4] this event was the first important public manifestation of the Beat Generation and helped to herald the West Coast literary revolution that continued the San Francisco Renaissance.
McClure read five poems, including "Point Lobos Animism" and "For the Death of 100 Whales"; Snyder, "A Berry Feast"; and Whalen, "Plus Ca Change".
[12] The large and excited audience included a drunken Jack Kerouac, who refused to read his own work but cheered the other poets on, shouting "Yeah!
[15] In 1995, literary pilgrim Tony Willard wrote of the location, "3119 Fillmore stands in the middle of block's west side, canary yellow with royal blue awnings, black flower boxes full of exuberant geraniums at the second-story windows.
"[16] The Gallery's 3119 address no longer exists, but a podium and plaque commemorating the 50th anniversary of the reading of "Howl"[17] stand on the sidewalk in front of a restaurant at 3115 Fillmore.