Sanitarium Health and Wellbeing Company

[3] Founded in Melbourne, Victoria, in 1898,[4] Sanitarium has factories in Australia and New Zealand, producing a large range of breakfast cereals and vegetarian products.

[7] He rented a small bakery in Melbourne, and produced granola (made of wheat, oats, maize, and rye) and Granose (the unsweetened forerunner to Weet-Bix).

The business relocated to larger premises in Cooranbong, New South Wales, next to the campus of the seminary which became Avondale University College.

[9] Sanitarium has factories in several locations, including Berkeley Vale in New South Wales; Carmel in Perth, Western Australia; Brisbane, Queensland; and Auckland, New Zealand.

[12] In June 2017, Sanitarium caused controversy when it objected to a specialty shop-owner based in Christchurch, New Zealand, trying to import 300 boxes of Weetabix into the country.

New Zealand Customs detained the boxes at the request of Sanitarium on the grounds the British-made Weetabix competed with and confused the branding of their own New Zealand-made 'Weet-bix'.

So Good (also known as SoGood or So-Good) is a brand of non-dairy beverages, foods, and desserts that are lactose, cholesterol and gluten-free.

[24] Up & Go is the brand of a range of liquid breakfast products manufactured and marketed by Sanitarium Health and Wellbeing Company.

The brand was the first product that established the category of liquid breakfast in supermarket and convenience stores in Australia and New Zealand.

Sanitarium factory at Cooranbong, New South Wales
Marmite