[5][6] By this point, SocialVibe had expanded into online and mobile advertising, including running ad campaigns within Zynga games on Facebook.
[10][11] In September 2017, The Walt Disney Company assumed control of TrueX as part of its $71 billion purchase of 21st Century Fox.
[16][17] In September 2022, Infillion acquired Analytiks.ai, a company that had developed technology that tracks customer traffic within brick and mortar stores.
[19] Infillion has worked with Microsoft, Visa, Apple, Disney, Coca-Cola, Kia Motors, Kraft Foods, Macy's, Nestlé, Procter & Gamble and Discover Card on online advertisements.
[20] The company delivers ad units that are self-selected by the viewer in exchange for access to online content such as videos, music, games, or more articles.
[28] In 2022, Infillion acquired Analytiks, a company whose technology tracks the movement of customers visiting brick and mortar stores.
[30] In August 2010, Forbes recognized SocialVibe's engagement for Microsoft Bing on Zynga's FarmVille as one of the "Best-Ever Social Media Campaigns".