[2][3][4] Richie Giese launched his YouTube channel, Social Repose, in April 2011, uploading the video for his original song "Helium House".

He added new elements over time and often filmed vlogs detailing the increasingly intricate outfits,[31] makeup,[32] "goth moth" wings,[33] and accessories.

[43] He made his first song, "Helium House," while still in film school, and the accompanying video is the first upload on his YouTube channel.

"[44] 2013 and 2014 saw a shift towards more of an EDM style, with a Lana Del Rey cover of “Summertime Sadness”, [45] as well as the Crazy Manic Love EP[46] and Reckless Closure LP.

[50] 2017’s Empress EP let Social Repose further refine the dark, often melancholy music he’d verged into with his previous record.

[51] Accompanying surreal[52] videos were intended to create a world around the main characters appearing in "Filthy Pride",[53] "Villain",[54] and "Empress".

[55] In 2018, Social Repose's cover of "You Should See Me in a Crown" was featured on Glamour magazine's YouTube channel, where it was watched by Billie Eilish.

In the years since Calamity, Social Repose has released widely varied covers such as "The Wellerman" shanty[62] and "Teenage Dirtbag".

[68][69] 2021 also found him singing on "Villains", a K-popK/DA cover by MasterAndross also ft. Kuraiinu, Hyurno, & Will Stetson[70] He performed in 2023 on the hook of "My Way" from the Tom MacDonald and Adam Calhoun album The Brave 2 (2023).

[71] Social Repose also guested onstage for "The Kill" with 30 Seconds to Mars at the iHeartRadio ALTerEGO concert, held 1/24/24 in Anaheim.