Somaliwood

Epic and period films as well as international co-productions followed suit, facilitated by the proliferation of video technology and national television networks.

Referred to as Somaliwood, this upstart cinematic movement energized the local movie scene, in the process introducing innovative storylines, production techniques and advertising strategies.

The latter include cross-media marketing, with tie-in film soundtracks featuring prominent Somali music artists.

The young directors Abdisalam Aato of Olol Films, and Abdi Malik Isak are at the forefront of this quiet revolution.

[4] In 2010, the Somali director Mo Ali also released Shank, his first feature film set in a futuristic London.